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Before implementing a written program plan for a health campaign, which aspect should be addressed?

  1. Cost-benefit analysis

  2. Perspectives on the program

  3. Plan for the evaluation process

  4. Process evaluation

The correct answer is: Plan for the evaluation process

When preparing to implement a written program plan for a health campaign, addressing the plan for the evaluation process is critical. This step ensures that there is a systematic method in place to assess the effectiveness of the campaign after its implementation. Evaluation is vital for understanding the impact of the health initiative, identifying areas for improvement, and determining whether the objectives were met. A well-defined plan for evaluation allows for ongoing feedback that can be integrated throughout the campaign, enhancing both the process and outcomes. Incorporating an evaluation strategy from the outset establishes clear metrics for success and helps stakeholders understand the expected outcomes. This leads to better resource allocation and more informed decision-making throughout the campaign. Focusing on the evaluation process not only demonstrates accountability but also encourages evidence-based practices in public health nursing.